New Hoover Convertibles, Green, Red, Brown, New Shelton Wet/Dry 10 Gallon Displaced Doubledecker (1981 - 1987)
About this artwork
In 1980 Koons exhibited a series of sculptures from the 'Pre-New' series, which were comprised of wall-mounted vacuum cleaners on acrylic illuminated by fluorescent lights. The artist later produced more configurations, using readymade objects in the creation of highly conceptual artworks. Pristine vacuum cleaners were displayed in acrylic cases in various configurations. The series, ‘The New,’ explored the way our fantasies and desires are transferred to ordinary objects. Gleaming seductively under the glare of fluorescent lighting, it is the newness of the 'New Hoover Convertibles' that gives them their appeal. Suspended in a state of ultimate perfection, Koons commented, "If one of my works was to be turned on, it would be destroyed."
- title: New Hoover Convertibles, Green, Red, Brown, New Shelton Wet/Dry 10 Gallon Displaced Doubledecker
- accession number: AR00077
- artist: Jeff KoonsAmerican (born 1955)
- gallery: In Storage
- object type: Sculpture
- date created: 1981 - 1987
- measurements: 251.00 x 137.00 x 71.50 cm
- credit line: ARTIST ROOMS National Galleries of Scotland and Tate. Acquired jointly through The d'Offay Donation with assistance from the National Heritage Memorial Fund and the Art Fund 2008
- copyright: © JEFF KOONS
Koons was born in Pennsylvania. Before becoming an artist he worked as a successful commodities broker on Wall Street. In Koons's early work he displayed everyday items such as vacuum cleaners and basketballs in glass cases, making them both aesthetic objects and social icons. In so doing, the artist raises questions of consumerism and taste. He has also exhibited kitsch items made on an enlarged scale from materials such as porcelain and polychromed wood. Both Koons himself and the everyday items in his work become commodities. The artist himself featured in a number of sexually explicit photographs and sculptures.